About Us
Hi, We're Swell Pet Co
We’re on a mission to improve the lives of dogs, starting with playtime.
The Soft Flyer
After accidentally turning his dog Maxwell into a ‘frisbee dog’, Denny searched high and low for the best flying disc for dogs.
He struggled to find what he was looking for. He wanted something soft to protect Maxwell’s teeth, but all the options either didn’t fly well, or didn’t last more than a couple of weeks.
So he created our first product.
We’re Truly FOR Dogs
Maxwell knows what it’s like to be without a home.
He’s been lucky to find his forever family and just like Maxwell, we believe every dog deserves to live an amazing life.
That's why we donate 50% of our profits to local dog rescue services.